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Getting Ready for a Brokers Open

Once you have decided to place you home of the market and hire your REALTOR® who is your local real estate expert. It’s time to make sure that your team is ready to perform like the winners you need to be to sell your home for top dollar in your real estate market.

In many real estate markets there is a specific day of the week that offices conduct brokers opens so that agents can see as many homes as possible as efficiently as possible. For example in the Fort Lauderdale Real Estate market it is traditional to conduct brokers opens on Wednesday from 12 – 2 and invite agents for lunch.

Selling your home is very much like an election with three voters. Local REALTORS® will get to vote by deciding if your home is the right home to show their potential buyers. The buyers will get to vote by deciding if your home is the home they are ready to write an offer on. Last but not least, you will get to vote with the guidance of your Realtor by the acceptance or countering of any offer. To win this election it simply needs to be unanimous.

Being a unanimous vote is what you need to sell your home your first goal has got to be to win the primary. This is the vote of the local real estate community. It is their vote to show your home. In order to win the support of the local real estate community you need to be open to discussing the things that will best show your individual home with your Realtor. Very often a kick off point to the sales process involves a brokers open or office caravan, and simply it’s your 10 ten minutes to stand out and get the agents talking.

Nobody can replace your local REALTOR® in helping you prepare but here are some common sense tips to make sure your home is talked about positively after the brokers view it.

1- Clear as many surfaces as possible, put away the family photos, the excess kitchen stuff, the things that are on your bedroom dresser. The more things that are put away the larger the home will look and the more people will focus on the home.
2- Make sure all the lights are on and working, light bulbs that are out certainly get more attention than ones that are working. In addition, all lights on can go a long way in preventing anyone from ever thinking the home is a “little dark”.
3- Open as many doors as possible, including doors to the yard, allowing people to walk freely without having to open doors will always make a house feel larger and more pleasant to stroll around.
4- Purchase fresh flowers, have a source for soft music and make your home feel as much like a staged model as possible. It will make agents smile.
5- Last put not least, take the family pet out for the day. Simply not everyone likes pets, and nobody likes hearing “don’t go in there we have the dog locked up”. Its time to show your home and off limit spaces simply don’t work.

Even if you and your realtor decide not to do an open house for brokers, following the tips above will assure that the early showings of your home will result in Realtors talking positively about your property. These tips will help you to make sure that realtors keep your home on the top of their showing list for all their potential buyers, ultimately this will help you to reach your goal, a great offer on your home.

About the Author – Eric Miller, Broker Associate at Keller Williams Realty Fort Lauderdale is an award winning agent in the top 1% of REALTORS® nationwide. If you are considering a Fort Lauderdale Home, or a Ft Lauderdale Condominium, Eric and his team are always here to help.

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